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By John Broetje | Customer Service | Jul 10, 2023
The landscape of mattress shopping has evolved dramatically, fueled by an explosion of product diversity, the convenience of online shopping, and the power of social media. Today, customers value the opinions of their social circles and product review websites more than retailers’ claims, profoundly shaping their shopping decisions. This dynamic change in consumer behavior offers…
By John Broetje | Beds 101, Blog | Oct 18, 2013
“I’m an experienced pro in retail mattress sales, but the one area I would like to improve is how to gently take parents looking at the cheapest mattress they can find and reorient them toward the importance of the quality of their child’s sleep.” If you have found yourself in this dilemma time in time…